Ten years on – Sainsbury’s Elephant Bag appears in The Guardian’s ‘This week’s fashion trends’.

Funny how time flies. I was heartened to see this week that even ten years after I designed them, people still seem to have a place for a Sainsbury’s Elephant bag in their hearts and homes. In a recent instagram story global R’n’B star, and queen of image Rihanna – worth an estimated $260million – […]